2019 Camry Tagline & Brochure Intro
While at Saatchi, I created a new tagline for the 2019 Toyota Camry (“The daring side of dependability”) and rewrote the intro section of the brochure to play off its bold new look.
Role |
Copywriter |
For |
Saatchi/Toyota |
![](https://carbon-media.accelerator.net/00000009jsG/fFBlwnxtDVqciB4CniGZMf;960x731.jpeg?auto=webp)
![](https://carbon-media.accelerator.net/00000009jsG/giClGt58jqVdHLD21BYIpA;960x732.jpeg?auto=webp)